Hermès: The Pinnacle of Luxury
No bag on earth commands more desire — or appreciation — than a Hermès Birkin or Kelly. Birkins have outperformed both the S&P 500 and gold over the past 35 years, with an average annual return of around 14%.
Quick Verdict
- ✓ Investment Value: Best in class — Birkins outperform most assets
- ✓ Craftsmanship: Each bag handmade by a single artisan — 18–24 hrs of work
- ✓ Exclusivity: Not available online — waitlists at boutiques
- ⚠ Entry Price: $10,000 minimum for new; pre-owned from $8,000
Birkin vs Kelly: Which Is the Better Investment?
Both appreciate well, but the Birkin has a slight edge due to higher demand and global brand recognition. The Birkin 25 and 30 in Togo or Epsom leather with gold hardware (GHW) command the strongest premiums. A new Birkin 30 retails around $12,000 but resells for $18,000–$25,000+.
The Kelly is more formal and structured. The Kelly 28 Sellier is particularly prized. Both bags in Exotic leathers (Niloticus Crocodile, Ostrich) can sell for $50,000–$300,000+.
Best Entry-Level Hermès Bags
Evelyne III PM ($1,775 new)
The most affordable entry into Hermès. Perforated H logo, crossbody strap, casual leather. Pre-owned from $1,200.
Constance 18 ($8,900 new)
The H clasp closure is instantly recognizable. Shoulder bag with crossbody strap. Excellent investment piece, especially in black or gold.